W1 Place, a contemporary masterpiece, stands proudly on a historic street, drawing inspiration from the area's diverse architectural heritage. It caters to the refined tastes of discerning individuals, professional couples, and modern families searching for opulent living spaces. The building, with its one, two, and threebedroom layouts, not only pays homage to its illustrious neighbours but also forges its own unique identity.

W1 Place is strategically positioned, nestled between the bustling neighbourhoods of Marylebone and Fitzrovia. These areas are celebrated for their breathtaking architecture and a wealth of cafes, pubs, bars, and eateries. The building, situated on the prominent Great Portland Street, is flanked by the iconic Oxford Street and Euston Road, serving as an ideal gateway to these historic districts and the rest of London.

The building's exterior is a work of art, with a natural limestone façade, bronze-framed lantern bay windows, and cast aluminium balustrades. These elements interact with light and shadow, lending the building a vibrant and dynamic appearance. Architect Simon Bowden drew inspiration from the unique glaze of Japanese porcelain, infusing the building's balustrades with artistic flair and framing the windows with elegant precision.

W1 Place's open frontages on all three sides at street level allow the public to connect with the street and the building in a new way. The building combines old and new to provide a modern home in a distinguished district.